Name: Miller Fortune
Style: American Amber/Red Lager
Owner: MillerCoors
Slogan: "Your Fortune Awaits"
BeerAdvocate Rating: 61 (Poor)
RateBeer Rating: 8, 83ABV: 6.9%
Miller Fortune is MillerCoors' answer to Bud Light Platinum. It's the second in the BMC triad to put out what essentially is a malt liquor under one of their "Premium" marques. It comes with a hip, snappy website produced in conjunction with urbandaddy.com to help you find hip, snappy places to drink malt liquor.
It's so good they have to "shout" on their website:
YOU MIGHT CHOOSE A REGULAR BEER.
BUT THEN YOU MIGHT GET A REGULAR NIGHT.
MILLER FORTUNE IS A PREMIUM GOLDEN LAGER UNDISTILLED AT 6.9% ABV. IT BOASTS A RICH, MALTY AROMA, A LIGHT BODY, AND A CRISP, CLEAN FINISH. BALANCED, YET UNEXPECTEDLY BOLD.
The packaging design is nice; the dark brown bottles and the Ace of Spades logo appeals to me. On the bottles they have a Heads or Tails beer cap, an obvious tip of the hat to (or blatant ripoff of) Full Sail's "Rock-Paper-Scissors" bottle caps. Everything about the packaging reeks quality, which I'm thinking may be a bad omen to what's really in the can.
Aggressively poured from a 25oz can into a Wine Enthusiast Steady-Temp Double Wall Beer Glass. The glass insisted that he's had quite enough of this nonsense.
Appearance:
Pours a light amber color with just a tinge of read. It has a two-finger pale cream-colored head that was gone in a couple of minutes, leaving a thin film on top, and a little lace. It had an audible fizz to it, just like when you pour a soda into a warm glass.
Smell:
The smell is the first indication that you're going to be in for a disappointment. Fusel notes and sweet malt comes charging through, and although they say that Cascade hops are used in the production, I can smell none of it.
Taste:
The taste has little to do with any other Miller product that I've tried. It's a sweet, malty prominence with a sour undertone that gives way to a flat and slightly off-putting alcoholic trail where a normal person would want a "kiss of the hops."
Mouthfeel:
It has decent body; far better than your average BMC swill - but that's to be expected for the type. It's slick and wet, like the first rain after a long dry spell.
Overall:
On the whole, this beer quite poor. It's less of a refined Jason Statham hip and cool, and more of an Andy Capp boozy and downtrodden.I'd highly recommend this for folks who want the Colt 45 experience but don't want to be seen with one in your hand. However, if you're looking for high alcohol content and better drinkability, I'd rather go with Billy Dee Williams, because "It Works Every Time."
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